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ColumnsCybersecurityCyber Tactics ColumnLogical SecuritySecurity & Business Resilience

Securing the Digital Frontier: Strategies for Safeguarding Companies and Customers in the Age of Wearables

Adapting frameworks to encompass emerging risks associated with the latest wearable trends is essential.

By Pam Nigro, Contributing Writer
Smart watch security
Sitthiphong / iStock / Getty Images Plus via Getty Images

Sitthiphong / iStock / Getty Images Plus via Getty Images

July 31, 2025

In today's hyper-connected world, wearable devices have transformed from niche gadgets to essential tech tools, with wearables market value projected to soar from $109.34 billion in 2024 to $303.98 billion by 2029. This boom offers cybersecurity professionals exciting opportunities alongside daunting challenges. As wearables become ingrained in personal and professional environments, from smartwatches and fitness trackers to AR glasses and health-monitoring devices — addressing the cybersecurity risks they pose is crucial to protect corporate assets and customer information.

Wearable devices collect vast amounts of personal data, often sensitive, such as health metrics and location information. Their integration into corporate environments complicates traditional cybersecurity frameworks, making them enticing targets for cybercriminals. A recent Verizon report indicated a 68% increase in security incidents targeting IoT devices, including wearables, over the past year, underscoring the escalating risk. Consider the 2023 breach in which vulnerabilities in fitness trackers compromised user credentials, which were then used to access a retailer's loyalty program, leading to financial losses and reputational damage.

Developing and enforcing comprehensive security policies is foundational for safeguarding against wearable-related vulnerabilities. Policies should tackle unique challenges, covering device management, data protection, user authentication, and acceptable use. According to IBM's 2023 Cost of a Data Breach Report, organizations with mature security policies and incident response plans can save an average of $1.49 million during breaches. Policies require regular review to align with evolving threats, leveraging resources like CVE databases and security advisories from device manufacturers such as Apple, Samsung, Fitbit, and Garmin to stay updated on vulnerabilities.

Prioritize a Robust Security Culture

With human error remaining a significant factor in cybersecurity incidents, fostering a culture of security awareness within organizations is paramount. Training programs should be tailored to the wearables’ context, emphasizing strong password practices, regular software updates, recognizing phishing attempts, and understanding social engineering tactics targeted through device data. A recent incident involved a global consulting firm in which a phishing campaign, exploiting data from employee fitness trackers, led to compromised client data, costing the firm substantial financial and reputational damage. Beyond formal training, promote a security-first mindset through continuous education initiatives, simulated phishing exercises, and encouragement of incident reporting.

Given the sensitive nature of wearable data, encryption is an essential element of security strategies. Implement AES-256 encryption for data at rest and TLS 1.2 or later for data in transit. Consider hardware security modules (HSMs) for key management and trusted execution environments (TEEs) in device architectures to enhance security.

Employ robust data classification and management protocols. Utilize Data Loss Prevention (DLP) solutions and, where feasible, adopt zero-trust architectures that validate every access request regardless of its origin, minimizing the impact on sensitive data even if a device is compromised.

With human error remaining a significant factor in cybersecurity incidents, fostering a culture of security awareness within organizations is paramount.

Prepare for inevitable cyber incidents with a comprehensive incident response plan outlining roles, responsibilities, and breach containment protocols. According to a recent study by IBM Security and the Ponemon Institute, organizations that regularly test their incident response plans save an average of $1.49 million on the cost of a data breach. A structured approach for wearables includes deploying SIEM solutions to detect anomalies, network segmentation to contain incidents, automated patching, and restoring systems from secure backups. Establish relationships with external cybersecurity firms to provide specialized expertise during incidents.

Wearables often require access to multiple systems and datasets, emphasizing the need for strong access controls. Employ multifactor authentication (MFA), and consider integrating biometric and context-aware authentication methods. The principle of least privilege is the guide for access allocation, with regular audits ensuring compliance.

Proactive Network Monitoring Needed

Proactive network monitoring enables real-time detection of anomalies. Deploy advanced Intrusion Detection and Prevention Systems (IDPS) to scrutinize wearable communications for atypical patterns. Investing in threat intelligence services allows firms to swiftly adapt security postures; according to Forrester, organizations leveraging threat intelligence can improve detection capabilities by up to 60%.

Wearables interact with external applications through APIs, which can be vulnerable. The OWASP API Security Project identifies insecure APIs as a significant threat vector. Regular API security assessments and penetration testing are crucial, prioritizing secure APIs using best practices such as implementing authentication and authorization mechanisms, validating inputs, and monitoring for anomalies.

Hold Vendors to Industry Standards

Vendor management presents another layer of complexity. Data breaches involving third parties rise continuously, emphasizing the importance of thoroughly vetting and monitoring vendors. Ensure vendors comply with industry standards like NIST or ISO 27001 and embed data breach responsibility clauses in contracts. Implement a risk-based approach to vendor management, prioritizing vendors that handle sensitive data or provide critical services.

Compliance with data privacy regulations (e.g., GDPR, HIPAA, CCPA) is crucial. Implement privacy by design principles, maintain detailed data processing records, and ensure transparency with users about data collection practices. Providing mechanisms to exercise privacy rights is vital for maintaining trust. Regularly conduct privacy impact assessments to identify and mitigate potential privacy risks associated with wearables.

Navigating this complex landscape effectively requires not just tools and policies, but also specialized knowledge of both cybersecurity and privacy principles. To enhance expertise in privacy, cybersecurity professionals should consider pursuing relevant privacy certifications like ISACA's CDPSE or CompTIA Privacy+. These certifications offer valuable knowledge and skills in data protection, privacy program management, and privacy engineering. By obtaining these certifications, professionals can demonstrate a commitment to protecting wearable data and ensuring compliance with privacy regulations, building trust with both the company and its customers.

Embrace a Multifaceted Approach

Securing wearables requires a multifaceted approach involving policy development, technical controls, user education, and regulatory compliance. By implementing robust strategies, cybersecurity professionals can protect sensitive data and systems, ensuring both corporate resilience and customer trust in the digital age of wearables. As technology advances, adapting frameworks to encompass emerging risks associated with the latest wearable trends remain essential. Prioritizing a proactive and adaptive approach to security is crucial to staying ahead of evolving threats and maintaining a strong security posture.

KEYWORDS: data protection digital security security culture wearable device security

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Pam Nigro is the Vice President of Security and Security Officer at Medecision. She also is an ISACA Board Director and was the 2022-23 ISACA Board Chair. Image courtesy of Nigro

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