WestJet, an Alberta Partnership and Canadian commercial airline headquartered in Calgary, Alberta has notified United States residents of a recent cybersecurity incident that may affect certain individuals' personal information.
Consent is supposed to be simple. In its ideal form, it’s a clear, mutual agreement between two parties. But in today’s digital ecosystem, it’s become anything but.
Consumers are more aware than ever of the risks associated with data breaches and privacy violations, and they expect companies to be transparent about their data.
Amid rising privacy concerns from consumers and increasing regulatory demands, today’s businesses are facing intense pressure to protect their customers’ privacy.
Managing loyalty programs isn’t without its challenges. With evolving privacy laws and growing consumer awareness, businesses must carefully balance personalization with privacy.
