Creating a brand is a long, challenging process, but one that can pay off in the long run. Property owners might not think it is worth the effort to brand a property.

The debate around branding two-factor authentication (2FA) messages has heated arguments on both sides. Branding could provide both companies and end users with a more cohesive experience while using 2FA.

Google has snatched Apple's title as the world’s most valuable brand, according to an annual survey.

Sweden ranks the highest atop the latest list of the world's most reputable countries.

Amazon, Hallmark and Samsung top the U.S. RepTrak® 100 list of the most reputable companies among the American general public.

A report by the US Chamber of Commerce’s Global IP Centre says that as much of 86% of the world’s counterfeit goods originate from China.

A survey by MarkMonitor reveals the impact that online counterfeiting is having on the sales of genuine brand.

The market for fake goods is on the rise, with international trade in counterfeited or pirated products valued almost a half a trillion dollars.
 

For the first time, cyber risk is a key risk, according to Aon's 2015 Global Risk Management Survey.