Items Tagged with 'brand protection'

Cybersecurity has a branding problem, and it’s costing businesses more than they realize. 

The Federal Trade Commission (FTC) released data on which brands were most often impersonated by scammers, and which scams were the most costly.

A new report reveals an increase in key personnel and corporate social media impersonation accounts, among other threats targeting brands.

Companies have to get smart about the risks of social media and take steps to address them.

Take an in-depth look at disinformation and how Chief Security Officers (CSOs) are best prepared to stop it. From memes to paid fake news services, disinformation has become a top problem for businesses around the globe.

On June 22, 2021 at 1 pm Eastern, Former Assistant Director, FBI Counterintelligence as well as corporate security executive Frank Figliuzzi, will spend 60 minutes talking about protecting the corporate brand and reputation in the digital age.

The Security 500 Survey is now available online, and we want your input!

After 20 years spent focusing on financial crimes investigations in the Secret Service, Phil Hopkins, Vice President of Global Security at Western Union (WU), found transitioning to the financial area of the private sector to be pretty painless.  

Constant vigilance in the marketplace is vital to understanding, responding to and mitigating incidents that can have a devastating impact on your enterprise’s brand and reputation.

Monitoring emerging trends, customer likes and dislikes, and understanding unmet customer needs can determine how rapid a rate of incline or decline your business experiences. Companies spend millions of dollars conducting surveys of customers, potential customers, industry experts and key opinion leaders to determine if their products or services effectively meet, exceed or miss market expectations.