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Home » Authors » Ted Birkhahn

Ted Birkhahn

Ted Birkhahn is President of HPL Cyber, a brand, marketing and communications firm that specializes in helping cybersecurity companies grow.
Articles

ARTICLES

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7 trends shaping cybersecurity communications in 2022

As cybersecurity communications evolve, so does the threat landscape
Ted Birkhahn
January 20, 2022

How do you communicate with consumers, employees, shareholders and business partners during a cyberattack? 


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Toss your standard crisis communications plan for cyberattacks. Five questions to ensure your company’s preparedness

Ted Birkhahn
October 28, 2021

Cyberattacks are distinct from other types of corporate crises, especially in how, when and why an organization communicates with its stakeholders during and in the aftermath of an attack. Here are five questions boards should ask the C-suite before a cyberattack occurs.


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The buyer’s dilemma: Insights and tips on finding the right cybersecurity vendor

Ted Birkhahn
June 10, 2021

Enterprise security professionals face a difficult task. The growth of the cybersecurity market has led to increased clutter and overwhelming fragmentation. Before we dig into the tips that enterprise security professionals should keep top of mind when seeking out the right vendor, let’s delve into the primary pain points that buyers face.


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