Kim Hartman

An example of how businesses are benefitting from integrated cloud-based systems would be in the retail industry. Retail end users have integrated their security camera network, heat-mapping and video analytics technology with a cloud-based system so they can remotely monitor who is in their store. The heat-mapping and analytics technology also showcases where customers are spending the most time in their store, providing retailers with insight as to where they can place specific item displays or promotional items. This information can also be used to inform on if a specific location in a store needs additional signage to encourage social distancing, or even if it needs increased camera coverage within a store. The practical applications of integrated cloud-based systems and other security technology are nearly endless.

COVID-19 has posed a wide variety of problems to businesses of all kinds, from hospitals and grocery stores to cannabis dispensaries and schools. While security technology has always been an important investment for businesses to make, during the pandemic, the use of security technology has become more vital than ever, and has provided businesses with solutions to some of their pandemic problems. COVID-19 has helped business owners realize that their security systems have a far larger function and versatility than strictly traditional loss prevention. While many have traditionally viewed them as ways to prevent theft, such as shoplifting, or protect their employees and buildings, business owners are now being exposed to the true capabilities of their security systems.