Traditional Enterprise Data loss prevention (DLP) tools were not initially designed for protecting unstructured data, and encryption and policy are not centralized and few have taken advantage of improvements in recent years. In the meantime, unstructured data has piled up and is growing.  To target this problem, a new set of vendors and products emerged with “data-centric” solutions adding to the confusion. So many vendors with a variety of capabilities to choose from, but how do you know which is right? What vendor do you choose? The answer to these questions is to think more about what you want to accomplish and weigh the approaches first.