While American shoppers say they are very concerned about the safety of their personal information following the massive security breach at Target, many aren’t taking steps to ensure their data is secure. Just 37 percent of surveyed consumers have tried to use cash for purchases rather than pay with plastic, and only 41 percent have checked their credit reports. Even fewer have changed their online passwords at retailers’ websites, requested new credit or debit card numbers, or signed up for a credit monitoring service.
On January 1, 2014, California implemented an amendment to its breach notification law. The law applies to companies doing business in California that experience a security breach exposing personal information.