Security Magazine logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Security Magazine logo
  • NEWS
    • Security Newswire
    • Technologies & Solutions
  • MANAGEMENT
    • Leadership Management
    • Enterprise Services
    • Security Education & Training
    • Logical Security
    • Security & Business Resilience
    • Profiles in Excellence
  • PHYSICAL
    • Access Management
    • Fire & Life Safety
    • Identity Management
    • Physical Security
    • Video Surveillance
    • Case Studies (Physical)
  • CYBER
    • Cybersecurity News
    • More
  • BLOG
  • COLUMNS
    • Cyber Tactics
    • Leadership & Management
    • Security Talk
    • Career Intelligence
    • Leader to Leader
    • Cybersecurity Education & Training
  • EXCLUSIVES
    • Annual Guarding Report
    • Most Influential People in Security
    • The Security Benchmark Report
    • The Security Leadership Issue
    • Top Guard and Security Officer Companies
    • Top Cybersecurity Leaders
    • Women in Security
  • SECTORS
    • Arenas / Stadiums / Leagues / Entertainment
    • Banking/Finance/Insurance
    • Construction, Real Estate, Property Management
    • Education: K-12
    • Education: University
    • Government: Federal, State and Local
    • Hospitality & Casinos
    • Hospitals & Medical Centers
    • Infrastructure:Electric,Gas & Water
    • Ports: Sea, Land, & Air
    • Retail/Restaurants/Convenience
    • Transportation/Logistics/Supply Chain/Distribution/ Warehousing
  • EVENTS
    • Industry Events
    • Webinars
    • Solutions by Sector
    • Security 500 Conference
  • MEDIA
    • Videos
      • Cybersecurity & Geopolitical Discussion
      • Ask Me Anything (AMA) Series
    • Podcasts
    • Polls
    • Photo Galleries
  • MORE
    • Call for Entries
    • Classifieds & Job Listings
    • Continuing Education
    • Newsletter
    • Sponsor Insights
    • Store
    • White Papers
  • EMAG
    • eMagazine
    • This Month's Content
    • Advertise
  • SIGN UP!
Security NewswireBanking/Finance/Insurance

Study Shows Mobile Pay Gaining Traction, but Shoppers Still Pick Cash, Check

banking responsive default
August 5, 2015

Shoppers are using a larger variety of payment options with digital and mobile payments serving as supplements to the traditional cash and card-based payments tools, according to new research released by Blackhawk Network.

The research, “How America Pays in 2015: Traditional, Digital and Mobile Convergence in Payments,” surveyed more than 1,000 Americans to examine how they pay today, their preferences for traditional and emerging payments tools and how safe Americans believe different payments tools to be. An infographic detailing the payments research can be viewed for free here.

“Consumers still have a strong preference for traditional payment methods like debit cards and prepaid cards. Those payments tools are not going away anytime soon, even as interest in and usage of new payment methods grows,” said Teri Llach, chief marketing officer at Blackhawk Network, a pioneer of prepaid gift cards, payments tools and rewards delivered via a robust and convenient network. “Our findings prove that payments is not either/or when it comes to legacy payments versus emerging products; it’s really about convenience and providing a mix of options.”

Findings from the Blackhawk Network survey revealed:

  • Cash, checks, cards still the most used payments methods with select digital offerings close behind: Shoppers used the following payment methods over the last year:
  • Ninety-three percent used cash
  • Sixty-eight percent used debit cards
  • Sixty-eight percent used checks
  • Sixty-seven percent used credit cards
  • Sixty-two percent used PayPal
  • Forty-eight percent used retailer gift cards
  • Forty-five percent used Visa or MasterCard gift cards
  • Thirty-three percent used prepaid debit cards
  • Fourteen percent made mobile payments on smartphones or tablets
  • New payment methods growing, cash and checks declining: Sixty-eight percent of mobile payment users report that they are using the alternative payment methods more than last year. Cash and checks saw the greatest declines in use overall.
  • Gift cards’ popularity is significant: Eighty-seven percent of consumers surveyed think merchant-specific gift cards are convenient to use, even higher than bank-connected debit cards (82 percent). Additionally, gift cards are now mainstream payment methods with almost half of consumers (48 percent) using them in the last year.
  • Mobile wallets now used by 25 percent of smartphone owners: What do consumers place in their mobile wallets? Sixty-four percent of users have debit cards in their mobile wallets, 58 percent have credit cards and 45 percent have gift cards.
  • Cash, cards considered most convenient payment methods; checks and bitcoin least convenient: When asked to select the most convenient payment methods, consumers selected cash (93 percent), credit cards (92 percent), PayPal (90 percent), and retailer-specific gift cards (87 percent). Ranking most inconvenient were bitcoin and checks.

The research surveyed more than 1,000 American adults in April of 2015. To access the full infographic detailing the payments research, click here.
 

KEYWORDS: credit card security debit card security gift cards mobile payment PayPal

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • Security's Top Cybersecurity Leaders 2024

    Security's Top Cybersecurity Leaders 2024

    Security magazine's Top Cybersecurity Leaders 2024 award...
    Top Cybersecurity Leaders
    By: Security Staff
  • cyber brain

    The intersection of cybersecurity and artificial intelligence

    Artificial intelligence (AI) is a valuable cybersecurity...
    Cybersecurity
    By: Pam Nigro
  • artificial intelligence AI graphic

    Assessing the pros and cons of AI for cybersecurity

    Artificial intelligence (AI) has significant implications...
    Cybersecurity Education & Training
    By: Charles Denyer
Subscribe For Free!
  • Security eNewsletter & Other eNews Alerts
  • eMagazine Subscriptions
  • Manage My Preferences
  • Online Registration
  • Mobile App
  • Subscription Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Security audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Security or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Crisis Response Team
    Sponsored byEverbridge

    Automate or Fall Behind – Crisis Response at the Speed of Risk

  • Perimeter security
    Sponsored byAMAROK

    Why Property Security is the New Competitive Advantage

  • Duty of Care
    Sponsored byAMAROK

    Integrating Technology and Physical Security to Advance Duty of Care

Popular Stories

Red laptop

Cybersecurity leaders discuss Oracle’s second recent hack

Pills spilled

More than 20,000 sensitive medical records exposed

Coding on screen

Research reveals mass scanning and exploitation campaigns

Laptop in darkness

Verizon 2025 Data Breach Investigations Report shows rise in cyberattacks

Computer with binary code hovering nearby

Cyberattacks Targeting US Increased by 136%

2025 Security Benchmark banner

Events

May 22, 2025

Proactive Crisis Communication

Crisis doesn't wait for the right time - it strikes when least expected. Is your team prepared to communicate clearly and effectively when it matters most?

November 17, 2025

SECURITY 500 Conference

This event is designed to provide security executives, government officials and leaders of industry with vital information on how to elevate their programs while allowing attendees to share their strategies and solutions with other security industry executives.

View All Submit An Event

Products

Security Culture: A How-to Guide for Improving Security Culture and Dealing with People Risk in Your Organisation

Security Culture: A How-to Guide for Improving Security Culture and Dealing with People Risk in Your Organisation

See More Products

Related Articles

  • Cybersecurity Leadership Images

    Survey Shows Consumers Still Trust Brands but Want More Control over Data

    See More
  • Shoppers Not Buying More, But Stealing More

    See More
  • Retailers Make a Dent in ORC, But Theft Still a Problem

    See More

Events

View AllSubmit An Event
  • March 6, 2025

    Why Mobile Device Response is Key to Managing Data Risk

    ON DEMAND: Most organizations and their associating operations have the response and investigation of computers, cloud resources, and other endpoint technologies under lock and key. 
View AllSubmit An Event
×

Sign-up to receive top management & result-driven techniques in the industry.

Join over 20,000+ industry leaders who receive our premium content.

SIGN UP TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • eNewsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2025. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing