As you read through this year’s Security 500 Report and the advertisements surrounding it, you may not realize how much marketing’s mission is intertwined with security’s. Perhaps a digital marketing conference would be as valuable to you as attending a security industry event because the era of collecting, analyzing and interpreting information to identify risks and predict threats has arrived. Scorned for its use by three-letter government agencies, the results are clear. It works. The Predictive Revolution is the culmination of a three-stage evolution in risk and security practices.  

Who is leading the pack in security leadership? These 500 enterprises have been ranked through metrics to determine the frontrunners in each sector.  

The Security 500Benchmarking Survey is based on information from several sources:

• Data supplied directly by participating enterprises
• Data obtained through public resources/records

The Security 500 tracks 18 vertical markets and collects unique data where appropriate (such as the number of unique facilities in healthcare) and applies this data to key metrics. The key metrics collected this year include but is not limited to:

• Security Spending/Person
• Security Spending/Revenue
• Security Employees/Officer

 Chief Hector Rodriguez believes so much in the Santa Ana Unified School District (SAUSD) and the safety of the children who attend SAUSD schools that he sends his own children to school there. 

 Jim Sawyer has a lot of “friends for life” at work.  Some of the “friends” Sawyer has made were at one time hostile, angry and frustrated clients, people tested by enormous stress levels.  

 As Hurricane Iselle barreled down on the island of Oahu in early August, Alexander Ubiadas was prepared. He had already invested in ruggedized security equipment at isolated facilities, built long-term recovery plans and worked with his staff to get facilities as ready as possible for the storm. Because while people might survive for a while without electricity, they truly need safe, clean water, no matter the weather.  

 Being a government organization that services every facet of the public, there is a whole host of different scenarios that take place on a daily basis,” says Kirk Simmons, Security Manager for Hennepin County in Minnesota. “There are occasions where people are getting their kids taken away from them or they’re being told they need to pay a lot of money in taxes. So, for them, it’s not a really pleasant experience all the time. So, as the security department, we want to ensure that employees and the people utilizing our services can do so in a safe manner. We’re there to protect them and make sure they do what they need to do and get home safely.” 

At the heart of our mission at Southwest Airlines is an unrelenting dedication to deliver the highest quality of customer service in the industry. After all, we’re in the service and hospitality industry. Our purpose is to connect people to what’s important to them in their daily lives. In order for the security team to make a meaningful contribution to the success of the company, we can’t deviate from those core beliefs.” This is the mission statement of Vance Toler, the Director of Corporate Security for Southwest Airlines.

 Since 1955 McDonald’s has been proud to serve the world some of its favorite food. Along the way, McDonald’s not only lived through history, but created it: from drive-thru restaurants, to Chicken McNuggets, to college credits from Hamburger University and much more.