As hackers, security breaches and malware attacks continue to dominate headlines, cyber crime has emerged as a global “pandemic” that last year cost people and organizations an estimated $600 billion, according to CNBC. So it’s not surprising that combating such activities has become a lucrative and rewarding career. So, if you’re considering launching a career or advancing into a leadership role in this booming field, you may be wondering which path is right for you.
In July’s column, I provided an overview of the concept of personal branding and why it is relevant to security professionals looking to further both their reputation and marketability. This month I want to expand on the topic by addressing specific steps you can take to better identify your individual brand.
