Social networks and social applications have become the single hottest growth category for both Web and mobile technology. In hindsight it appears to have been destiny. It’s as if the cloud and mobile had a baby, and they called it social networking. It has become not only the biggest growth category for new startups; it also represents the single largest technology IPO in the history of the U.S. stock market. Social applications have literally transformed the way our society uses computing devices, and now represent the second largest amount of time spent using mobile devices. Social applications have proven useful for domains as diverse as real estate, navigation, family management, reviews, business networking and news distribution.
And yet, social applications are almost entirely absent from the world of commercial security.