A new report released by TransUnion highlights global e-commerce fraud that occurred during the start of the 2023 holiday shopping season. Based on proprietary insights from TransUnion’s global device risk consortium, the analysis found 3.6% of all global e-commerce transactions reviewed during the Cyber Five days were suspected fraudulent. The Cyber Five consists of the days between Thanksgiving, Nov. 23, and Cyber Monday, Nov. 27. When the consumer is located in the U.S., 2.4% of e-commerce transactions during that period were suspected to be fraudulent.
The analysis also determined that the average number of suspected digital fraud attempts on any given day during that holiday period globally was 15% higher than the same period in 2022 yet 50% lower than during the rest of 2023 (Jan. 1, 2023 to Nov. 22, 2023). However, when the consumer is located in the U.S. during the transaction, this number was 18% higher than the same period in 2022 and 12% higher than the rest of 2023 prior to Nov. 23.