CMOs are now tasked with introducing privacy-centric practices to protect consumer data, while simultaneously using this data to personalize experiences. Here are three ways privacy will need to evolve organization-wide as demand for personalized "everything" grows. 

2020 is here and companies that fall under the California Consumer Privacy Act (CCPA) requirements need to take immediate actionable steps now. Non-compliant businesses will not only face hefty fees but potentially adverse impacts to their brand, a loss of customers and negative PR. What are three tips to ensure your enterprise complies with the CCPA?

In a prior article, we analyzed Articles 1 through 4 of the California Attorney General’s proposed California Consumer Privacy Act (“CCPA”) regulations. This article discusses Article 5 (Special Rules Regarding Minors) and Article 6 (Non-Discrimination). The CCPA went into effect on January 1, 2020, which means that businesses should, at a minimum, be updating their online privacy policies and accepting and responding to consumer requests. 

Malicious insiders pose an existential threat to any organization. Technical countermeasures only address part of the problem and are increasingly expensive. What are some new approaches to efficient and effective insider threat detection?

On October 10, 2019, the California Attorney General’s (AG) office published its long-awaited proposed California Consumer Privacy Act (CCPA) regulations. The AG’s office also announced that it will hold public hearings on the regulations on December 2-5.