Keep from Your Business From Becoming the next Target or Snapchat! The Seattle 2014 Data Privacy-Protection Day (DpD) program provides businesses with prescriptive advice in order to navigate complex security and data privacy issues while enhancing brand trust and product innovation. 2014 marks the fourth year that the Online Trust Alliance (OTA) has hosted Town Hall events and breach readiness training workshops to aid industry and provide prescriptive advice. "Data Privacy Day" promotes collaboration among governments, industry, academia, nonprofits, privacy professionals and the business community. OTA's Town Hall events included international leaders in privacy and security with participation from the Federal Trade Commission, Federal Bureau of Investigation, U.S. Secret Service and the State Attorney General's offices in each city.