I was chatting with a chief information security officer (CISO) recently, and we started talking about motivation and the role of love and hate in driving ourselves towards our goals. In cybersecurity, we tend to think about external opponents, most notably white hats vs. black hats, but rarely discuss the internal factors that guide our day-to-day decisions. Humans are dynamic beings that aren’t driven solely by love or hate (despite what the chatter on social media may have you believe). We do, however, have predilections based on our personalities and environment. How we choose to deal with those influences shapes who we become. A good strategy is a combination of love and hate where organizations work towards a grand vision of their future while eliminating things they hate one after the other.