After 20 years spent focusing on financial crimes investigations in the Secret Service, Phil Hopkins, Vice President of Global Security at Western Union (WU), found transitioning to the financial area of the private sector to be pretty painless.
Monitoring emerging trends, customer likes and dislikes, and understanding unmet customer needs can determine how rapid a rate of incline or decline your business experiences. Companies spend millions of dollars conducting surveys of customers, potential customers, industry experts and key opinion leaders to determine if their products or services effectively meet, exceed or miss market expectations.
Sometimes it can be difficult to measure how well a security system is working. “You can’t measure crimes that aren’t committed,” says Steve Reed, security director at Arden Fair Mall in Sacramento, Calif.
Who are the Most Influential People in Security? Find out which security leaders are making a difference in the September issue of Security magazine! Also, read about how New York is shaking up cybersecurity, changes in drone legislation, three steps to prepare for the GDPR, school surveillance savings and more.