Consumers Prefer Biometric Authentication to Passwords
Passwords are a double-edged sword: they are meant to protect information, but they are also frustrating with so many to remember and manage.
A recent Visa survey showed that 68% of U.S. shoppers have abandoned an online purchase due to forgetting a password, trouble logging in, or issues receiving a one-time passcode. In addition, passwords are under constant threat from hackers, with 80% of data breaches involving compromised and weak passwords, according to the 2019 Verizon Data Breach Investigations Report.