Gucci Wins $144.2 Million Against Counterfeiters
Gucci has been awarded $144.2 million in damages from counterfeit websites selling their products. The 155 websites have 30 days to shut down their organization.
Gucci filed the lawsuit in May for cybersquatting and counterfeiting, accusing the websites of using "such tactics as copying campaign advertisements, product images and descriptions from official websites, as well as using Gucci in the domain name", in order to "deceive online consumers".
"We are extremely pleased that the court clearly understood the dangers to consumers posed by online counterfeiting organisations and has sent a strong message that counterfeiters can expect to receive severe sanctions when caught," said Gucci president and CEO Patrizio di Marco.