Intercede released the findings of consumer research that suggests Millennials in the U.S. and U.K. have almost entirely lost trust in government and business to protect their personal information online.
The number of respondents describing their level of trust as “none” or “a little” are at significantly high levels – 61 percent for social media platforms, 38 percent for retailers, 22 percent for federal/national government, 19 percent for financial institutions. Correspondingly, few respondents described their level of trust as complete – just 17 percent in state/local government, 13 percent for employers, and as low as 4 percent for fixed and mobile telecom operators.