How many times a month do we hear on the news about product recalls – on everything from vehicles and produce to toys and pharmaceuticals? How often do we hear about manmade and natural disasters that not only seriously impact the people in a locale – but the businesses that operate in that region?
To survive the “unexpected,” businesses today, both in the private and public sectors, must be prepared for unusual business conditions, whether they are caused by manmade, natural, environmental or accidental circumstances. And it’s essential that businesses develop crisis plans and regularly test them.