Bots dominate internet traffic. In 2023, bad bots accounted for 32% of web activity, the highest level ever recorded. Combined with good bots, nearly half of all traffic isn’t human. These automated threats can bypass traditional security measures, compromising data integrity and straining network resources.
Bots hack user accounts, steal sensitive data, manipulate databases and launch DDoS (distributed denial-of-service) attacks that overwhelm servers. They clog bandwidth, slow websites, disrupt services and skew analytics. This degrades user experience and drives up operational costs for businesses across industries. Data breaches caused by bots also damage brand reputation and customer trust.
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