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Asset Development
eBOOKS
Sponsor a unique collection of Security Magazine's articles designed as a downloadable digital eBook! Topic-specific eBooks are hosted on securitymagazine.com and deployed to Security's audience through a custom co-branded eBlast. Select your own topic or our editorial team will suggest one. Either way we handle all publishing details – from production and hosting to marketing and gathering leads.
Sponsorship Packages:
| You Receive... | Single-Sponsor | Multi-Sponsor** |
| Full page ad | 3 | 1 |
| Logo on cover (Linked to your website) | ✔ | ✔ |
| Sponsor article* (1,000-1,200 words) | 3 | 1 |
| Logo on deployment eBlast | ✔ | ✔ |
| Leads from deployment eBlast | ✔ | ✔ |
*Not required
** 3 sponsors minimum
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VIDEO
BNP Video, our in-house video production and marketing team, can produce high-quality, professional videos that will get you seen and grow your business. Backed by the power of Security Magazine, we will also create a customized marketing strategy to get your video message in front of thousands of qualified buyers.
BNP Video can shoot your video at your location of choice - office, facility, event, installation site, or even your booth at a tradeshow - we can accommodate all your needs. Need a studio to shoot your video? You can avail of our studios located in New York City, Detroit or Chicago.
OUR CAPABILITIES INCLUDE:
SHOOTING
Whether a simple one-camera shoot or multi-camera production, BNP Video can handle it. We have video cameras designed for long recordings and DSLR cameras for a more cinematic feel.
SOUND
Audio equipment for different styles of recording including wireless lavalier, handheld, and boom microphones are available for use.
PRE-PRODUCTION
BNP Video can provide script revisions, storyboarding and scriptwriting to ensure that your message is accurately delivered.
TELEPROMPTER
Don’t worry about memorizing your script. With advance notice, we can bring a teleprompter to the shoot. Also available on request are the services of a voiceover professional.
LIGHTING
BNP Video uses professional LED lighting for on-location and in-studio productions. LED lights provide a full range of color temperatures with the advantages of low energy consumption and mobility when used with a battery.
POST-PRODUCTION & EDITING
BNP Video can transform your existing content like raw footage, photos, and text into a video. We will use a variety of graphics, animations, music, voiceover, and professional editing techniques.
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PODCAST
Record an interview, provide educational information, promote new products, and more! Podcasts offer you the opportunity to speak directly to Security’s readers and provide educational and promotional information that establishes your brand’s leadership and boosts awareness. Create a podcast with us, or supply your own, and Security Magazine will promote your podcast to our readers.
HERE’S HOW IT WORKS:
- Choose your podcast option and let us do all the work!
- Podcast emailed to Security’s readers (Multi-deployment Packages Available)
- Hosted for ONE YEAR on Security’s website
- Promoted in the Security eNewsletters
- Promoted through Security’s social media pages
PODCAST OPTIONS:
- OPTION 1: Supply your own podcast
- OPTION 2: Record your podcast with our Editor, over the phone or in-person
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WHITE PAPERS & ARTICLES
White Papers and Articles are great tools for generating credibility and establishing a connection with companies and their decision-makers. Security Magazine can collaborate with you to ghostwrite content that offers valuable information on new products, new research, trends, scientific developments, and more.
Let us help you offer solutions to your customer’s problems and position yourself as a thought leader. You provide editorial direction and we’ll do the rest! Once developed, the White Paper or Article is completely yours to use in all your marketing, on your website or in any way you see fit.
WANT TO USE YOUR WHITE PAPER TO CAPTURE LEADS AND DRIVE TRAFFIC?
Security can deploy your White Paper via email to security professionals with our White Paper eBlast. Since they know and trust the content of Security, your email to them will enjoy a higher open rate and thereby a greater number of leads!
*Exclusive-Sponsorship and Multi-Sponsor Options Available.
LOOKING FOR OTHER TYPES OF FRESH CONTENT?
Our Marketing Services agency offers extensive Content as a Service (CaaS) options in the form of unbylined articles, case studies and more to help drive your content marketing strategy!
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SOURCES REFERENCED
*Advanced Targeting and Account-Based Marketing not available for Custom eNews or eBooks
- FLIPMYFUNNEL
- BNP INTERNAL COMMUNICATION CASE STUDIES
- ISHN Average Webinar Stats
- BNP Market Research Webinar Attendee Interest Study, July 2016
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