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| Future security plans include use of leading-edge technology to track certain types of race gear to ensure NASCAR rules are followed. |
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According to Christine, the partnership is already delivering results. The partners collaborated to produce a manual defining security best practices, which has been issued to more than 150 security directors in the motor sports industry and other major spectator sports organizations. At the 2006 Daytona 500, IR worked with NASCAR to develop a custom security system comprised of cameras, digital video recorders and lighting technology at the track where official race tires are stored prior to the event.
Security is not the only connection of IR to NASCAR.
The company’s air guns are in the hands of many pit crews. And it was the sponsor of a Dodge Charger on NASCAR’s Busch circuit.
In some ways, it is the big crowds that are a prime focus for Christine. “On any given weekend, we might have 150,000 spectators in the grandstand.” With such crowds in addition to support and service personnel, plans must keep everyone safe and secure. And we have to be prepared for any contingencies, Christine added.
As with a growing number of venues, NASCAR event security screens people for contraband and has even higher-level perimeter protection as people get closer to the pit and sensitive racing officials’ areas. But unlike all other sports, pointed out Christine, NASCAR security must work and communicate with scores of speedway officials, local security and law enforcements officers and the occasional homeland security executive at numerous tracks throughout North America.
Also different, NASCAR events at a given speedway can run three to four days as compared to the two or three hours baseball game.
Security starts with the basic hardware – steel doors and frames – and includes security video cameras for the entire facility, from the outer parking lots to the sometimes chaotic infield; electronic access and biometric systems and time and attendance monitoring of employees. “There are safeguards built in for any large-scale public gathering of any sport,” Christine said. “That includes contingency plans, whether for a natural disaster, such as tornadoes, or a terrorist attack. We have to be prepared at any given time to evacuate, and that calls for having well-rehearsed plans.”
Christine also enforces a set of NASCAR security requirements at all facilities that are awarded a sanctioned event.
In addition, and while Christine said that has been no specific intelligence aimed at NASCAR events, the FBI is involved and gives him intelligence estimates.